The Rosenzweig Method

A Community-Engaging, Creative Fundraising Experience

The Rosenzweig Method is a creative and community-focused fundraising strategy. It encourages engaging activities like personal challenges for donations and partnering with local businesses for cause-supportive events. This approach highlights the power of community engagement and creativity in raising funds, making the process enjoyable and meaningful for everyone involved.

Fun-Filled Fundraising:

Imagine the excitement when Benji shaved his head when Team Ellahvate reached their goal! Bring your own unique twist to fundraising with engaging and memorable activities that everyone can enjoy. Film these momentous overtures and share them with everyone (and encourage them to share to get more donations!).

Community and Commerce Hand in Hand:

Visualize your favorite local spots teeming with friends and neighbors, all gathered to support a great cause. Collaborate with businesses for special event nights, where a portion of the proceeds goes to the Friendship Circle, fostering community support. Talk to independent restaurants, coffee shops, etc. to see if they will do a “Day of Friendship” - tell the business you’re there for Friendship Circle and a portion of those proceeds go to us (and your fundraising page!).

Creative Sparks on Social Media:

Unleash your creativity and special talents on social media. Benji does an annual “Request a Song” on Facebook - for a $100 donation you can request any song you want! Whether it’s singing, dancing, or creating art, use your social media platforms to showcase your passion for the cause. Make it a fun, engaging, and personal experience that encourages your network to join in.

Turning Personal Milestones into Community Celebrations:

Transform personal milestones into opportunities for collective good. Ellah’s bat mitzvah was an amazing chance to rally the Rosenzweig community around Ellah and Friendship Circle! Use your birthday, anniversary, or special day as a chance to rally support for the cause, giving these events a deeper purpose and inviting your community to participate.

Leveraging Diverse Networks:

The Rosenzweigs extend their reach beyond their immediate social circle, engaging with their digital community on platforms like Facebook and Instagram, and tapping into professional networks. It's about recognizing and utilizing all the communities you're part of – each offering unique opportunities for support and engagement.

"The Rosenzweig Method" is a strategy for engaging with your community in meaningful, fun, and creative ways. It's about making every donor feel valued and turning every event into an opportunity to strengthen community bonds. Let’s make fundraising a joyful and inclusive journey for everyone involved!